Tata Power sets trajectory for growth – aimed at empowering the consumer

Tata Power announces association with Voltas Limited and Microsoft aimed at enhancing consumer experience and connect

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Photo by Matthew Henry on Unsplash

By Ranjana Konatt | Editor

Tata Power announced its association with Voltas AC concerning an exclusive offer for its customers in Mumbai. On the 10th of September 2019, the company stated via a press conference that its customers can now save up to 50% on the purchase of Voltas 5-star inverter AC. In addition to this, Tata Power customers can also avail of a special package with a 5-year warranty on the entire range of Voltas ACs – The offer will be limited up to the 31st of December 2019, stated Tata Power via a Press release.

Tata Power event with Voltas and Microsoft

Elaborating on the association with Voltas, Praveer Sinha, CEO & Managing Director, Tata Power, said: “As a part of the Tata group and the Tata Power Initiative – we are happy to partner with Voltas and be able to cater to our Mumbai customers where they can avail of air conditioners at an offer rate.” Elaborating, he said that Tata Power has always been advocating energy conservation and sustainability, a cause that Voltas 5 Star Inverter ACs have also been pioneering towards. In response to Sinha, Pradeep Bakshi, Managing Director & CEO, Voltas Limited, said: “We are delighted to partner with Tata Power and to be able to provide consumers in Mumbai with 5 Star Inverter ACs that offer savings in terms of cost and energy.” As a Tata Group Company, he said, Voltas is always at the forefront of technological innovation.

Tata Power & Microsoft for Kaizala App.jpg

In addition, Tata Power also launched a customer service application – “Kaizala” in association with Microsoft. Sinha said: “Customer service is important to us and having kept that in mind, we have tied up with Microsoft to create a unique platform – Kaizala.” The platform, he added, will give more power to the consumer. “Right from monitoring a new connection to offering billing solutions. Also, Sinha said, the application will enable Tata Power to attain details about consumer consumption patterns and will help the company better understand consumer needs. Samik Roy, Country Head, Modern Workplace, Microsoft India reiterated Sinha and said: “Microsoft’s mission is to enable every person in an organization to do more and to achieve more.” The digital transformation journey according to us and our customers is measured by how well we communicate and collaborate with our customers.” Additionally, he said that to get better customer service, you got to get closer to the customer. “The closer you come to the customer, the better you understand whether the customer is happy,” he added.

Ranjana Konatt is the Editor – Industrial India, she may be contacted at – ranjana@charypublications.in

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